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18 Jan 2010

Research: Evian Babies

Could it be coincidence that this ad came out when we are all working on an uncanny image? Well either way, its here now and its creepy.

http://www.youtube.com/watch?v=XQcVIIWpwGs
(youtube is being a pest)

But what makes it uncanny? These ads have been on for ages but not with children in those roles. We have seen men and women bust a move but the babies change our perception of them. It is a real scenario that older people would normally be invovled in but we get confused with all the baby heads. I don't think it is intentional but the heads seem to be floating as they don't always match up giving us a kind of horror vibe on top of the uncanny feeling.

All for some stupid water...

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